insideuf.blogg.se - Vce designer 2.2.3

2.3.6 employment arrangements such as full time, part time, contractual and casual.2.3.3 Impact of technology on staffing needs.2.3.2 identification of the staffing needs and the relationship between job analysis and job design.

2.3.11 Corporate Social Responsibility considerations when managing employees.

2.3.10 Issues with overseas recruitment.

2.3.1 the relationship between the performance of staff and achieving business objectives.

Unit 2: Area of Study 3 – Staffing a business.

2.2.9 public relations strategies such as planned and crisis public relations, the importance of maintaining a positive relationship with the customer base and the implications if this relationship is not maintained.

2.2.8 an overview of public relations and its relationship to business objectives.

2.2.7 the features and value of customer relations strategies such as providing quality customer service and establishing customer loyalty programs.

2.2.6 the product life cycle: introduction, growth, maturity, decline, extension, and the relationship between each of these stages and the choice of marketing strategy.

2.2.5 the 7Ps model of marketing: product, price, place, promotion, people, physical evidence and process.

2.2.4 target market attributes such as market dimensions, segments, consumer trends and behaviour.

2.2.3 market research practices such as data collection techniques, analysis and interpretation.2.2.2 external (macro and operating) and internal environment factors affecting the establishment of a customer base and brand identity.2.2.10 corporate social responsibility management issues regarding establishing a customer base, such as green marketing.2.2.1 the relationship between marketing, establishing a customer base and business objectives.Unit 2: Area of Study 2 – Marketing a business.2.1.4 Choosing suppliers and Corporate Social Responsibility considerations.2.1.3 Establishing financial controls and record keeping strategies.Unit 2: Area of Study 1 – Legal requirements and financial considerations.1.2.9 Suppliers and special interest groups.1.2.2 Key legal and government regulations.1.2.1 Overview of the External Environment: operating and macro environments.

Unit 1: Area of Study 2 – The External Environment.1.1.7 Businesses and their contributions.1.1.6 Feasibility study and initial market research.1.1.4 Characteristics of entrepreneurs and managers.1.1.2 Motivation for going into business.Unit 1: Area of Study 1 – The business idea.